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Over the past twenty- seven years, under the creative, artistic and management direction of Robert Cerri, three remarkable businesses evolved. Originally a fashion photographer and photo-journalist, he wished to professionaly expand in ways which would include -- but not be limited to-- his love of visual communication as expressed behind the lens. an a important consideration was his attraction to the energy and style of corporate cultures. And so began the morphing of Robert Cerri Photography into RC Photo & Video Productions now named Dream Light Studios: A service to the corporate meetings industry in which the photodocumentation of conferences and sales events was elevated from dull, predictable mementos into emotive remembrances and morale-building visal diaries which contribute to company loyalty and good will. By humanizing a previously static business service, Robert Cerri and his colleagues were instrumental in creating a higher standard for meetings and events related products and services.

A parallel interest in show business and TV production, sparked by photo assignments in Hollywood, NewYork and major European cities, energized the beginnings of the TV productions and booking company Tuscan Hills. Utilizing contacts develop within the corprate meeting milieu, Robert Cerri has been able to connect entertainment artists and TV productions to the expanding field of corporate-events management. It was only a matter of time and talent before he started producing rather than introducing. And providing meetings documentation and corporate events entertainment services from a single source naturally led to the inclusion of the third component of The Robert Cerri Group, FVR Group.

While photography and entertainment are basically intangibles, some components of the corporate, hotel-based meetings environment are not: namely, creative promotional material. When menus, agendas, posters, advertising or myriad other colateral efforts are utilized, the material must meet the same high standards as the intangibles. Miami-based creative director, Dan Fickett, is accredited for the orchestrating finely-style creative for FVR Group, and a new opportunity was realized: An in-house studio fully capable of providing Dream Light Studios and Tuscan Hills with carefully crafted material to support their event-related needs, as well as a design atelier serving the travel hospitality and manufacting sectors which so frequently tap into the Cerri magic

Robert Cerri on location in Miami for Dallas Cigarettes GmbH, Hamburg, Germany, 1994

Tuscan Hills Productions / FVR Group / Dream Light Productions

By clicking the pictures immediately above as well as all the images on this site will inturn direct you to the page of the company that is listed below
the photographs. We encourage you to take some time to peruse through the three companies and enjoy viewing the various sample of stills and video.

Our Synergies work
to your advantage ....................

El San Juan Hotel Casino, Photo By Robert

Cerri for Dream Light Productions , Art Director By Dan Fickett, FVR Group, San Juan, Preuto Rico

Our thoughts on synergy ~ within our own companies as well as with our
clients ~ are quite simple but compelling: Creativity, shared vision and unity
of focus should be enjoined at the earliest stages of event or project planning.
The resulting work is more evocative of the client's corporate persona than
that produced by a host of specialized vendors with different approches and
esthetics. And that is the core concept behind the birth of The Robert Cerri
Group: Unique talents, highly organized and integrated, merging to serve
dynamic and growing markets with a signature style and unique synergy.
We invite you to participate in a dialogue with us that will result in an
enhanced image ~ and an overall fresh perspective for key aspects of your
business.

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